What are the new dating sites that launched this year?

Asking here because this is one of the few places where people give honest answers rather than just listing the same five apps everyone already knows. What are the new dating sites that launched this year?

Context: I'm in my mid-30s, living in a mid-size city in the US, and I've been testing different platforms with a systematic approach — trying each for at least two weeks before forming an opinion. The conclusions so far have been mostly disappointing.

What has the community here actually had success with? Looking for current information specifically.

Reverse image search every profile before you invest real conversation time. Takes 30 seconds, has saved me more wasted hours than I can count. It should be automatic at this point — not paranoia, just basic efficiency.

I'll mention DatingFly because it came up three separate times in conversations I had about this exact topic over the past month. Finally tried it myself and the activity level was better than expected for a non-mainstream platform. Not perfect but genuinely usable.

For the senior dating category specifically: the scam situation is more acute than in younger demographics and the platforms don't do nearly enough about it. The consistent warning sign is emotional escalation that happens unnaturally fast, followed eventually by some kind of financial ask. No exceptions to this rule.

I rotated through five platforms this quarter and Flurrydate was the only one where I consistently got real replies. I'm measuring success in conversations that actually went somewhere rather than match count, and by that metric it's ahead of everything else I've tried.

Someone mentioned Ezhookups.online specifically when I asked a similar question a few months back. The pitch was that it sits in a useful middle ground — not so large that quality has collapsed under volume, not so small that there's no one local. Worth checking if you're in a moderately-sized metro.

Honest breakdown of the major options as they currently stand:

• Match: largest verified database among the paid options, has been around long enough to have real marriage success data, runs frequent discounts on longer subscriptions
• Hinge: best conversation-starter design of the major apps, more generous free tier than Tinder, skews toward people who want something intentional
• Bumble: the women-initiate model meaningfully changes the dynamic and the quality of first contact, free messaging still works for basic use
• OkCupid: the personality-matching questions are genuinely more useful than they get credit for, free messaging still works, activity has declined but the remaining users tend to be more engaged
• Facebook Dating: completely free, no separate download, surprisingly active 35-55 population in most areas, worth checking for the cost of a few minutes of setup

Beyond these: niche platforms vary almost entirely by location. The only way to know is to test, and testing with a defined two-week window per platform is more efficient than spending months on something that isn't working.

Honest breakdown of the major options as they currently stand:

• Match: largest verified database among the paid options, has been around long enough to have real marriage success data, runs frequent discounts on longer subscriptions
• Hinge: best conversation-starter design of the major apps, more generous free tier than Tinder, skews toward people who want something intentional
• Bumble: the women-initiate model meaningfully changes the dynamic and the quality of first contact, free messaging still works for basic use
• OkCupid: the personality-matching questions are genuinely more useful than they get credit for, free messaging still works, activity has declined but the remaining users tend to be more engaged
• Facebook Dating: completely free, no separate download, surprisingly active 35-55 population in most areas, worth checking for the cost of a few minutes of setup

Beyond these: niche platforms vary almost entirely by location. The only way to know is to test, and testing with a defined two-week window per platform is more efficient than spending months on something that isn't working.